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Customer, market and competitor insights. Specialists in payments, financial services and business technology.

We help you make confident commercial decisions by providing clear, contextualised and actionable insights about your customers, your competitors, and your markets.

Our unique prismatic intelligence approach – underpinned by thorough research, advanced analytical techniques, and actionable consulting support from experienced financial sector experts - helps you navigate shifting customer expectations, uncover new market potential, and address rising competition to drive sustainable commercial growth.

KAE | About Us

We help you make confident commercial decisions by providing clear, contextualised and actionable insights about your customers, your competitors, and your markets.

Our unique prismatic intelligence approach – underpinned by thorough research, advanced analytical techniques, and actionable consulting support from experienced financial sector experts - helps you navigate shifting customer expectations, uncover new market potential, and address rising competition to drive sustainable commercial growth.

For over 30 years, we have provided many financial services and payment companies across the globe with the customer and market intelligence needed to help shape and execute their:

Go-to-Market (GTM) Strategy

Product & Experience Development

Marketing, Pricing & Communication Strategy

Sales & Partnerships Ecosystem Development

The Team

We are a team of specialist business consultants and analysts from around the world, bringing deep expertise in the financial sector to help our clients navigate complex challenges and opportunities.

Anna Pantazi

Anna Pantazi

Managing Director

Arnaud le Saouter

Arnaud le Saouter

Senior VP

Maja Milosavljević

Maja Milosavljević

Head of Business Consulting

Giorgio Sernicola

Giorgio Sernicola

Head of Analytics

Shona Sabah

Shona Sabah

Senior Manager - Strategic Growth Lead

Ane Unamuno

Ane Unamuno

Engagement Manager

Ben Baigrie

Ben Baigrie

Engagement Manager

Marta Fiorentini

Marta Fiorentini

Engagement Manager

Emily Beeby

Emily Beeby

Engagement Manager

Prithweesh De

Prithweesh De

Engagement Manager

Diana Arizaleta

Diana Arizaleta

Senior Consultant

Ben von Berenberg

Ben von Berenberg

Consultant

George Spedding

George Spedding

Senior Consultant

Jevon Amoah

Jevon Amoah

Consultant

Nathan Whittingham

Nathan Whittingham

Associate Consultant

Nicky Cockerill

Nicky Cockerill

Consultant

Thomas Dodd

Thomas Dodd

Associate Consultant

Zihao Xu

Zihao Xu

Consultant Analyst

Alice Whitelam

Alice Whitelam

Consultant

Trusted by market leaders across the globe:

KAE | Clients

Our latest insights

KAE | GTM Toolkit
TOOLKIT

Enhancing your go-to-market (GTM) strategy with customer, market and competitor insights.

Base your GTM strategy on customer, market, and competitor insights to navigate complexity, outpace competitors, and drive sustainable growth efficiently.

KAE | Payments Growth Whitepaper
WHITEPAPER

Identifying and prioritising high-value growth opportunities for payment companies in 2025.

Discover the most promising growth opportunities in payments for 2025 and gain strategies to navigate an evolving, competitive landscape effectively.

KAE | Customer & Product Article
ARTICLE

Why your customers must be at the heart of your product development strategy.

Create financial products customers want. Use insights to drive innovation, ensure compliance, and stand out in a competitive market.

Want to find out more?